Consumer Print Advertising Design
Consumer Print Advertisement
MGM Grand Hotel
Consumer Print Advertising DesignConsumer Print AdvertisementMGM Grand Hotel |
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| While working for Hospitality
Printing and Design, I was given the opportunity to design and present new identity
and marketing materials to the MGM Grand Hotel. This consumer print ad introduced the new luxury hotel positioning as well as a new identity for the MGM Grand Hotel Casino. The hotel had recently finished major remodeling of its Las Vegas Boulevard entrance. As a result, it now features an art deco main casino area with a "Grand Staircase" to skywalks on the second floor. It was my intention to capture this new opulence, highlight the interior redesign, introduce the new corporate identity, and reference the term "Grand" within a new hotel tagline. I was responsible for the concept, design, all camera ready art production and copywriting for this campaign. Other work for this Client: MGM Grand Logos MGM Grand Check-In Package MGM Grand Letterhead MGM Grand Rack Brochure Back to Marti Gold Design Associate's Home Page |
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| Marti Gold | 469.742.0765 | martigold at martigold.com |